Adam Gäfvert

Our entry, “Ljuset i slutet av tunneln” was awarded gold in Framtida Uppslag.

Brief: Develope OLW’s “Fredagsmys” concept into print. Read more about the concept here.
Solution: We made five different entries, they are not connected.
In collaboration with: Felix Andersson & Carl Rapp.

Framtida Uppslag is a annual Swedish print ad award. This years client in the Advertising school-category was OLW, a Swedish chip brand.

Breif: Create a DM for Babyshop.se
Solution: We believed that if Babyshop.se should establish itself as a bigger player in their area of business, they have to be one step ahead. So we send out a condom pinned to the letter. And with the line “Welcome in nine months”.
In collaboration with: Henrik Eriksen

Guldlådan is annual Swedish direct marketing award.

Breif: Do what you want with the letters “UVXY”, you have three hours.
Solution: We convinced Carl get “UVXY” tattooed on his fot to get the real feeling of the letters UVXY.
In collaboration with: Martin Wågnert, Linn Mork, Sheila Johansson, Robin Wiman and Carl Rapp.

Today, I was admitted to the Advertising programme at Beckmans College of Design and the Advertising/Art Director programme at Berghs School of Communication. I have chosen to accept my place at Beckmans College of Design and will begin my studies in August.